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Data Services

Profiling

Identify Your Customers for Targeted Marketing

Your current customer mailing list is a "gold mine" of valuable information!  The best results in direct-marketing will come from mailing to a list that closely matches your current customer profile.  To do this, you need answers to specific questions.

Do you focus your marketing on a certain geographic area or region?
Are the majority of your sales in rural areas or urban areas?
Does your customer list have a particular denominational profile?  Do you have greater success with certain denominations more than others?  Which denoms give you little or no response?
Is Church size an important factor to the sale of your product or service?
Does your customer list match one of Tri-Media's Specialized List Segments?
What is the multibuyer profile of your customer list?
By matching your customer list against the Tri-Media Church Master File, all of these questions can be answered ... and we'll make recommendations and suggestions that will help make your direct-marketing efforts more successful!